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Dinoco Oil, commonly known as Dinoco and formerly as Dinoco Gasoline, is an international gasoline and oil company of fossil fuel owned by Tex Dinoco, and one of America's most popular and consumed products. The company has covered lots of events including 2005's Dinoco 400 for the Piston Cup. The company is also Strip "The King" Weathers', Cal Weathers', and Cruz Ramirez's sponsor in the Piston Cup Racing Series. The company is also very popular in Japan.



Every Piston Cup race car covets the Dinoco sponsorship. In Cars, Strip Weathers (The King) is on the verge of retiring, causing Lightning McQueen and Chick Hicks to both battle for the Dinoco sponsorship. In the final race for the Piston Cup, Chick Hicks deliberately sent The King crashing off the track, after being fed up with coming second to him in every race. Lightning gave up his bid for the sponsorship to help The King cross the finish line with dignity, making Chick the ultimate winner. Although he won, Chick was labeled a cheater by the enraged crowds who saw his stunt. And apparently, Tex refused to sponsor him. Tex offered to sponsor Lightning instead for his sportsmanship, but he quietly turned it down, deciding to stay with Rust-eze. He does however ask Tex for a helicopter ride for his friend Mater.

Cars 2

As the Dinoco oil company is an important brand in the movie Cars, it also appears in Cars 2. It is the drink Lightning and Mater have in the plane taking them to Tokyo. An advertisement can be seen in Tokyo. It is also seen as the fuel of the 12th pit for the last race of the World Grand Prix in London.

Planes: Fire & Rescue

A Dinoco reference can be seen in Planes: Fire & Rescue. Like Cars 2, it appears as a drink brand.

Cars 3

When The King retired in Cars, Dinoco started sponsoring his nephew, Cal Weathers, and Strip as his crew chief, but later Cal retired too, because the Next Generation racers overtaking the Piston Cup, leaving the Dinoco team without a racer for the season. After the Florida 500, Rust-eze's former trainer and racer, Cruz Ramirez, became Dinoco's racer and Lightning McQueen became her crew chief.


  • It also appears in Toy Story, and on a lighter in WALL•E.
    • In Toy Story, the logo is an Apatosaurus. In Cars, the logo is a Tyrannosaurus Rex. On Dinoco gas pumps featured at Flo's V8 Cafe in Cars Land at Disney California Adventure, the logo is a Stegosaurus.

      The Dinoco gas pumps featured at Flo's V8 Cafe in Cars Land

  • There is a building seen with the Dinoco logo on it when Mater comes out of the water in Tokyo Mater. This is most likely one of its headquarters. Dinoco also appears on advertisements in the episode.
  • A new "subsidiary" of Dinoco appeared in Heavy Metal Mater called Dinoco Records.
  • The design of the Dinoco sponsored vehicles resembles that of the NASCAR vehicles sponsored by STP motor oil and the King's actor Richard Petty (a former NASCAR driver and a business entrepreneur) drove for STP in his NASCAR career as his primary sponsor.
  • In the Cars film series, most of the animals are also vehicles, but for some reason, all of the Dinoco logo dinosaurs in their world aren't car-ified.
  • Dinoco may have been based on the Sinclair Oil Corporation, which also uses an Apatosaurus as its logo.
    • Its wordmark is also a reference to Conoco, which distributed oil, kerosene, benzene, and other products in the western United States (where Radiator Springs is located and what Route 66 goes through), specifically its logo of 1929-70, after its acquisition by Marland Oil Co.
    • It is also a reference to Sunoco, a chain of gas stations found throughout the US, which is the exclusive fuel provider for NASCAR series (what the Piston Cup is based on).


Items and Objects
Items and Objects
TiresPiston CupLightyearDinocoRust-ezeBudweiserNitroadeLeak LessRPMNo StallOctane GainVinyl ToupeeGasprinTow CapTrunk FreshShiny WaxSidewall ShineRe-VoltingSpare MintTransberry JuiceN2O ColaView ZeenSputter StopVitolineTank CoatShifty DrugEasy IdleFaux Wheel DriveMood SpringsFiber FuelRetreadBumper SaveLil' Torquey PistonsClutch AidRev-N-GoAppleTach-O-MintGask-itsCDA 2319EFOAlarm ClockCamerasProfessor Z's EMP weaponMater's LampVitaminamulchskyPad • Bonus Points • Postcards • Tire Stacks • Lightning's GearGarbagePaint CansWheel SetsLaugh CanistersFuel Cans • Scare Points • McQueen's Stickers • Sarge's Metal Detector • Machine Guns • Missiles • Trioka Missiles • Skate Jack • Impact Mine • Drop Mine • Oil • Satellite Quake • Satellite Blitz • Leech • Allinol • Toroidal Vortex Cannon • Plow • Vitaminamulch Sprayer • Paint Sprayer • Flare Launcher • Magnet • De-Tornadofier • Lightning Rod • Super Taxi Magnet • Cannon